Strategic Rapid Response with Beth Becker

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Strategic Rapid Response
with Beth Becker

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Quick…who won Super Bowl XLVII in Louisiana in 2013? If you answered Baltimore you’re only partially correct. The real answer is Oreo. Within in minutes of the lights going out they hit send on an image that garnered millions of engagements across multiple channels. They didn’t know there was gonna an opportunity but when it came they grabbed it and won. Strategic Rapid Response is not an oxymoron and we’ll teach you how you too can win moments when you see them. We will cover topics such as:

How to build a strategic Rapid Response Plan
How to recognize a moment and when to let one pass you by
How to develop workflows that allow for rapid response that is truly rapid and not 2 days later

 

Key takeaway: How to take the chaos out of Rapid Response with a ready to go strategy

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Resources:

Rapid Response Grid Excel Doc

 

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Connect with the Trainer:

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Beth Becker

 

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Beth Becker is the founder of Becker Digital Strategies, a boutique political digital consulting firm specializing in top-level digital strategy, social media strategy, and digital training. Well known for developing and leading NOI style digital boot camp trainings and mentoring the next generation of digital campaigners.
Ms. Becker blends strategy with hands-on expertise in the use of social media to organize grassroots movements and energize campaigns.
www.beckerdigitaltraining.com/

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