About the Ecosystem of Content – Landing Page Checklist:
An ecosystem of content is a big picture view of how all pieces of content should work together to drive toward your goals. This document is a planning checklist to think about landing pages and how that content works for you.
We highly recommend watching the on-demand training for guidance on using these worksheets.
For long-term planning on how you want landing pages to be a core piece of your website and engagement strategy.
This is a deeper tier of digital strategy and might not work with every organization’s capacity but is something all organizations should consider.
All content managers, campaigners, project managers, web development managers, and digital directors.
Communications staffers and planners.